Home Sellers >> Establishing The Asking Price

The Pricing Pyramid
The higher you price your property, the fewer people who will come to see it.

After reviewing sale prices of comparable homes in your area, you're ready to set a fair asking price for your property. Remember that the money spent upgrading the kitchen and custom shutters in the den do not necessarily equal a higher asking price than what the market currently entertains. Buyers can be more sophisticated in comparing properties than sellers because they have no emotional attachments to the properties. After all, it wasn't their hard earned dollars that installed the lovely spa in your yard ... to a buyer, it's just a spa.

The bottom line is, set a higher price and play the waiting game; or set a realistic price and prepare to move!

Estimating Net Proceeds